If you weren’t paying close attention yesterday you may have missed a small announcement from Google about an update to sessions in Google Analytics. It’s a small update that will affect less than 1% of total users, but if you’re in that 1% of users (or have your analytics set up wrong) you may see [...]

Yesterday I was eavesdropping on a Twitter conversation between @alanbleiweiss and @omniturecare where they were talking about the use of Omniture tracking IDs and how they relate to SEO. It got interesting, and it reminded me of the solution we use on Ford.com for tackling this issue. Any good SEO will tell you how much [...]

If you’re like me and just upgraded your Mac to OSX Lion then you probably hate the reverse scrolling feature. Good news, you can turn it off! To disable reverse scrolling just follow these simple steps: 1.) Click on the apple logo in the top left of your screen. 2.) Select System Preferences 3.) If [...]

Just wanted to post a recommendation that all my friends NOT shop at Art Van Furniture. I’ve had such a horrible experience there, that I felt I needed to share it. Back in February I ordered an expensive Natuzzi Italian leather sofa, chair, and ottoman from the Art Van store in Taylor, Michigan. It was [...]

There’s been a lot of talk lately about regulation in the SEO industry. It seems every time the New York Times or some other old media runs an SEO related story twitter starts buzzing about regulation. One group calls on the need for SEO certification and regulation. The other group says “no fucking way” and [...]

I was talking with a co-worker this week about how to better integrate paid and natural search when she brought up a good point: you can’t even begin to achieve SEO/SEM synergy until all parties understand the basic difference between search keywords and search queries. If you’re like most SEOs, you probably use these words [...]

Everybody’s doing a live blog of SMX advanced Seattle. Since I’m not at the conference though, I figured I’d do something else: A Live Critique of SMX Advanced. See, even though I’m not at the conference I’ve been following along via others who are live blogging SMX at Search Engine Land and the Outspoken Media [...]

40 is the new 30, green is the new black, pale is the new tan, hipster is the new homeless, & helpful is the new viral – but when it comes to search engines and ranking algorithms Likes are the new Links. Unless you’ve been too busy actually doing work to read the latest SEO [...]

You probably know by now that Google recently announced the release of their +1 button. (pronounced Google Plus One) Danny Sullivan has a very thorough writeup of plus one, but it can take lots of time to read. Chances are, people are asking you for the details now. So here’s what you need to know [...]