http://www.dotcult.com Ryan Jones Blogs About Internet Culture, Marketing, SEO, & Social Media Mon, 08 Feb 2010 20:34:12 +0000 http://backend.userland.com/rss092 en I'm sure everybody's familiar with the old adage about all problems being nails if you only carry a hammer. Sadly, that thinking doesn't just apply to carpentry; it also runs rampant in the SEO industry. Many SEOs become so focused on search that they often ignore the other ... http://www.dotcult.com/its-not-always-about-seo You've probably seen the tweet on twitter claiming "Digg Hacked - Screenshot coming soon" and have been furiously searching Twitter and Digg for "digg hacked" trying to find out what's going on. Well, you've been had by a new marketing campaign. Digg wasn't hacked. If you look at the ... http://www.dotcult.com/digg-hacked Last month I talked about why having 1000 twitter followers doesn't make you a social media guru. I got some great feedback, but one of the questions somebody asked me was "Ok, if it's not about followers, what is it about?" My reaction was nothing more than a ... http://www.dotcult.com/its-about-engagement-you-idiot I keep seeing the same mistake being made over and over: Companies keep choosing their social media department based on how many Twitter followers or Facebook friends they have. It starts when an executive hears of social media and decides that his company needs an offering in that space. ... http://www.dotcult.com/having-1000-twitter-followers-doesnt-make-you-a-social-media-guru Lot's of people are busy talking about Twitter's growth and their journey to profitability. There's plenty of discussion about new features and lots of questions about business models, but nobody's talking about what the future Twitter account might look like. I've got a few ideas, and they don't ... http://www.dotcult.com/the-future-twitter-account